Key changes to move Rapala VMC forward

Tackle giant Rapala VMC has made major changes and appointments to its global management team as it focuses on growing both existing business and new market opportunities. The company says that the current overstock situation created in the aftermath of Covid-19 appears to be improving while more markets are opening up. Its One More Turn strategy is designed to identify key areas of profitability while allowing it to be flexible and reach swiftly to market changes.

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