Mars sues Hershey for trademark infringement over MALTESER brand

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Mars Inc. has filed a trademark infringement lawsuit against The Hershey Co. claiming that Hershey’s Malteserbrand is too similar to Mars’ Maltesers. “This lawsuit is without merit,” Hershey says. “The Hershey Co. has owned the MALTESER trademark in the United States for more than 15 years. We intend to vigorously defend against this groundless litigation.” Mars could not be reached for comment. However, the complaint did detail their side of things. In the complaint, the chocolate maker says, “By its recent copying, Hershey has tricked . . .
Mars Inc. has filed a trademark infringement lawsuit against The Hershey Co. claiming that Hershey’s Malteser brand is too similar to Mars’ Maltesers.

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